Andpay — Algorand Payments

Rebranding &pay to Andpay — Algorand Payments

Andpay - Algorand Payments
2 min readNov 26, 2021

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Even though we’re just a couple of months old, we felt that we could position our brand andpay much better than we initially did.

Therefore we’ve changed a couple of big things in our branding, which makes it a lot fresher, cleaner and easier to identify compared to all of the other products and services currently build on top of the Algorand blockchain.

A fresher green

Initially our previous identity was based on a sea-green colour, which we outgrew quite quickly. That got us thinking of what we truly wanted to express to the outside world, something that highlighted way more the andpay as a payment service provider build on the Algorand blockchain.

We always felt that green would fit us pretty well, given it stands for:

🌎 Earth
🍃 The Environment
💰 Payments & Money

Algorand blockchain is one of the most greenest blockchains out there (carbon neutral since 2021). This makes it the most perfect blockchain to use as a payment infrastructure. Taking care of our earth & the overall environment.

We’re curious on what you think of our new brand identity. Also take a look at https://andpay.io/about/ to see the entire rebrand.

Ready to start building on top of andpay? Read our getting started guide and start accepting Algo in minutes.

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Andpay - Algorand Payments

The first pure payment service provider that makes payments fast and simple, fully leveraging the Algorand blockchain.